AdTraction Media creates a marketing partnership with your brand, a consultative relationship from concept, creative, activation to measurement…our experience along with our unique outdoor media enables brands to effectively reach, deliver, listen and interact with their targeted audience.
AdTraction Media offers brands a unique marketing opportunity by utilizing large impactful textured graphic displays at exclusive locations not seen in traditional OOH.
User-generated content is quickly becoming the norm for brands that want to reach their consumers and brand advocates on a more personal level.
Branding messages are becoming a creation of the consumers that use them; 80% of online content in 2013 is user-generated.
Brands that listen to and interact with their consumers (or brand advocates) will be the ones seeing the most growth, since brand advocates are likely to spend twice as much as regular consumers.
Key AdTraction Features
55 exclusive one-of-a-kind lakefront venues
Unique non-skid, non-scuff, outdoor texture surface material printed by a G7 certified premier graphic production company
Mass Audience – 60,000 to 70,000 people access the lakefront daily, over 20 million annually
Lakefront Events – Marathon training, Triathlon, Grant Park Music Festival, Lollapalooza, Taste of Chicago, July 4th, the Chicago Air and Water Show, Museum Campus tours, Soldier Field events, 20,000 weekly participants CSC Beach Volleyball, 5 Chicago Marinas/Harbors